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	<title>mike collinge - design / identity / art direction</title>
	<link>http://www.mikecollinge.com</link>
	<description>mike collinge - design / identity / art direction</description>
	<pubDate>Mon, 12 Apr 2010 04:21:26 +0000</pubDate>
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		<title>Business New Zealand</title>
		<link>http://www.mikecollinge.com/354001/Business-New-Zealand</link>
		<comments>http://www.mikecollinge.com/354001/Business-New-Zealand</comments>
		<pubDate>Mon, 12 Apr 2010 04:21:26 +0000</pubDate>

		<dc:creator>mike collinge - design / identity / art direction</dc:creator>
		
		<category><![CDATA[Corporate profile]]></category>

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		<description>The existing material for Business New Zealand was tired, dated and cluttered. Essentially this job became an exercise in stripping back the unnecessary and presenting the information in a bold and confident manner. A new New Zealand serif typeface, Newzald was selected. Brand images of an abstract, almost pattern like nature, usually macros, were used to give the document a future focused and innovative feel.

—

&#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/354001/BusinessNZ_photo_1.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/354001/BusinessNZ_photo_2.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/354001/BusinessNZ_photo_3.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/354001/BusinessNZ_photo_4.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/354001/BusinessNZ_photo_6.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/354001/BusinessNZ_photo_7.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/354001/BusinessNZ_photo_8.jpg" border="0" width="670" height="465" align="left" /&#62; </description>
		<wfw:commentRss>http://www.mikecollinge.com/354001/Business-New-Zealand</wfw:commentRss>

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		<title>NZ International Arts Festival</title>
		<link>http://www.mikecollinge.com/353996/NZ-International-Arts-Festival</link>
		<comments>http://www.mikecollinge.com/353996/NZ-International-Arts-Festival</comments>
		<pubDate>Mon, 12 Apr 2010 04:17:53 +0000</pubDate>

		<dc:creator>mike collinge - design / identity / art direction</dc:creator>
		
		<category><![CDATA[Branding, Promotion, Arts]]></category>

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		<description>The International Arts Festival is a bi-annual event and each time it is held it is rebranded - with the only constant being the inclusion of the Kiwi. The concept we put around the 06 brand was the idea of bringing colour into your life through culture. This was realised through the form of a colour swatch book which became the Kiwi’s tail which in turn informed the complete brand expression. The material required for the festival was vast - from buses and 30m billboards, to posters, programmes and airport walkways. 

—

&#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353996/Festival06_photo_1.jpg" border="0" width="670" height="435" align="left" /&#62; 
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&#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353996/Festival06_photo_4.jpg" border="0" width="670" height="465" align="left" /&#62; 
&#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353996/Festival06_photo_5.jpg" border="0" width="670" height="465" align="left" /&#62; 
&#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353996/Festival06_photo_6.jpg" border="0" width="670" height="465" align="left" /&#62; 
&#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353996/Festival06_photo_7.jpg" border="0" width="670" height="465" align="left" /&#62; 
&#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353996/Festival06_photo_8.jpg" border="0" width="670" height="465" align="left" /&#62; 
&#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353996/Festival06_photo_9.jpg" border="0" width="670" height="465" align="left" /&#62; 
&#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353996/Festival06_photo_10.jpg" border="0" width="670" height="465" align="left" /&#62; 
&#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353996/Festival06_photo_11.jpg" border="0" width="670" height="465" align="left" /&#62; 
&#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353996/Festival06_photo_12.jpg" border="0" width="670" height="465" align="left" /&#62; </description>
		<wfw:commentRss>http://www.mikecollinge.com/353996/NZ-International-Arts-Festival</wfw:commentRss>

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		<item>
		<title>Simon &#38; Elizabeth</title>
		<link>http://www.mikecollinge.com/353991/Simon-Elizabeth</link>
		<comments>http://www.mikecollinge.com/353991/Simon-Elizabeth</comments>
		<pubDate>Mon, 12 Apr 2010 04:13:41 +0000</pubDate>

		<dc:creator>mike collinge - design / identity / art direction</dc:creator>
		
		<category><![CDATA[Indentity, Wedding Invite]]></category>

		<guid isPermaLink="false">353991</guid>
		<description>A wedding invite for friends of mine. I quite liked the way the Avant Garde ampersand kind of looked like a ribbon forming a knot — so that became the basis for the design. Printed in a metallic copper and muted pastel olive.

—

&#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353991/Si-Liz_photo_2.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353991/Si-Liz_photo_3.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353991/Si-Liz_photo_4.jpg" border="0" width="670" height="465" align="left" /&#62; </description>
		<wfw:commentRss>http://www.mikecollinge.com/353991/Simon-Elizabeth</wfw:commentRss>

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		<title>Portfolio – 2010 (new) </title>
		<link>http://www.mikecollinge.com/353839/Portfolio-2010-new</link>
		<comments>http://www.mikecollinge.com/353839/Portfolio-2010-new</comments>
		<pubDate>Mon, 12 Apr 2010 00:27:38 +0000</pubDate>

		<dc:creator>mike collinge - design / identity / art direction</dc:creator>
		
		<category><![CDATA[Portfolio, Self Promotion]]></category>

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		<description>&#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353839/Portfolio2010_photo_1.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353839/Portfolio2010_photo_2.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353839/Portfolio2010_photo_3.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353839/Portfolio2010_photo_4.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353839/Portfolio2010_photo_5.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353839/Portfolio2010_photo_6.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353839/Portfolio2010_photo_7.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353839/Portfolio2010_photo_8.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353839/Portfolio2010_photo_9.jpg" border="0" width="670" height="465" align="left" /&#62; </description>
		<wfw:commentRss>http://www.mikecollinge.com/353839/Portfolio-2010-new</wfw:commentRss>

		</item>
		<item>
		<title>"Sample" Poster (new)</title>
		<link>http://www.mikecollinge.com/353837/-Sample-Poster-new</link>
		<comments>http://www.mikecollinge.com/353837/-Sample-Poster-new</comments>
		<pubDate>Mon, 12 Apr 2010 00:25:17 +0000</pubDate>

		<dc:creator>mike collinge - design / identity / art direction</dc:creator>
		
		<category><![CDATA[Poster, Self Promotion]]></category>

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		<description>&#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353837/Sample_photo_1.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353837/Sample_photo_2.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353837/Sample_photo_3.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353837/Sample_photo_4.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353837/Sample_photo_5.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353837/Sample_photo_6.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/353837/Sample_photo_7.jpg" border="0" width="670" height="832" align="left" /&#62; </description>
		<wfw:commentRss>http://www.mikecollinge.com/353837/-Sample-Poster-new</wfw:commentRss>

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		<item>
		<title>MSD - Titles</title>
		<link>http://www.mikecollinge.com/275933/MSD-Titles</link>
		<comments>http://www.mikecollinge.com/275933/MSD-Titles</comments>
		<pubDate>Sun, 21 Feb 2010 01:52:22 +0000</pubDate>

		<dc:creator>mike collinge - design / identity / art direction</dc:creator>
		
		<category><![CDATA[Illustration, Typography]]></category>

		<guid isPermaLink="false">275933</guid>
		<description>Each region of the Ministry publishes a report once a year. The task for this job was to create a consistent look across all the reports but provide differentiation between regions. The solution was to create illustrated titles that incorporated iconic imagery unique to each region.

—

&#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/275933/MSDtitles_photo_1.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/275933/MSDtitles_photo_2.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/275933/MSDtitles_photo_3.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/275933/MSDtitles_photo_4.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/275933/MSDtitles_photo_5.jpg" border="0" width="670" height="465" align="left" /&#62; </description>
		<wfw:commentRss>http://www.mikecollinge.com/275933/MSD-Titles</wfw:commentRss>

		</item>
		<item>
		<title>Didot VII - typeface</title>
		<link>http://www.mikecollinge.com/275931/Didot-VII-typeface</link>
		<comments>http://www.mikecollinge.com/275931/Didot-VII-typeface</comments>
		<pubDate>Sun, 21 Feb 2010 01:50:58 +0000</pubDate>

		<dc:creator>mike collinge - design / identity / art direction</dc:creator>
		
		<category><![CDATA[Typeface design]]></category>

		<guid isPermaLink="false">275931</guid>
		<description>


</description>
		<wfw:commentRss>http://www.mikecollinge.com/275931/Didot-VII-typeface</wfw:commentRss>

		</item>
		<item>
		<title>Links</title>
		<link>http://www.mikecollinge.com/275181/Links</link>
		<comments>http://www.mikecollinge.com/275181/Links</comments>
		<pubDate>Sat, 20 Feb 2010 04:54:54 +0000</pubDate>

		<dc:creator>mike collinge - design / identity / art direction</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">275181</guid>
		<description>Friends

Designunit
Tana Mitchell
Emma Kaniuk
designworks
DNA

Studios

Make
Mutabor
Stockholm Design Lab

Blogs

The Anablog
Code For Something

Type
</description>
		<wfw:commentRss>http://www.mikecollinge.com/275181/Links</wfw:commentRss>

		</item>
		<item>
		<title>Limited Service Volunteers</title>
		<link>http://www.mikecollinge.com/267657/Limited-Service-Volunteers</link>
		<comments>http://www.mikecollinge.com/267657/Limited-Service-Volunteers</comments>
		<pubDate>Mon, 15 Feb 2010 08:49:08 +0000</pubDate>

		<dc:creator>mike collinge - design / identity / art direction</dc:creator>
		
		<category><![CDATA[Illustration, Banksy, Posters]]></category>

		<guid isPermaLink="false">267657</guid>
		<description>The Limited Service Volunteers program is an army styled boot camp for troubled youth. In order to encourage registration for the course it seemed more appropriate to communicate to the target audience in a more familiar medium. Spray paint. A “Banksy” style brand was created and applied to posters, brochures and a DVD kit.

—

&#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/267657/LSV_photo_1.jpg" border="0" width="550" height="743" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/267657/LSV_photo_2.jpg" border="0" width="550" height="743" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/267657/LSV_photo_3.jpg" border="0" width="550" height="743" align="left" /&#62; </description>
		<wfw:commentRss>http://www.mikecollinge.com/267657/Limited-Service-Volunteers</wfw:commentRss>

		</item>
		<item>
		<title>Victims Charter</title>
		<link>http://www.mikecollinge.com/267654/Victims-Charter</link>
		<comments>http://www.mikecollinge.com/267654/Victims-Charter</comments>
		<pubDate>Mon, 15 Feb 2010 08:46:35 +0000</pubDate>

		<dc:creator>mike collinge - design / identity / art direction</dc:creator>
		
		<category><![CDATA[Brand Identity, Promotional Collateral]]></category>

		<guid isPermaLink="false">267654</guid>
		<description>The overall brief for this brand was to create an identity system that visually portrayed an upwards movement and transition from dark to light. This was to represent recovery and support. Mandatories included having a distinctly New Zealand flavour and be easily recognisable. The solution was to create a mark that was almost pictogram in style and derived from the Maori koru form. This was then extended out into a stepped supporting pattern based on Maori weaving and complimented by three very distinct and vibrant colours.

—

&#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/267654/Victims_photo_1.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/267654/Victims_photo_2.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/267654/Victims_photo_3.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/267654/Victims_photo_4.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/267654/Victims_photo_5.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/267654/Victims_photo_6.jpg" border="0" width="670" height="465" align="left" /&#62; &#60;img src="http://c0573862.cdn.cloudfiles.rackspacecloud.com/1/0/22810/267654/Victims_photo_7.jpg" border="0" width="670" height="465" align="left" /&#62; </description>
		<wfw:commentRss>http://www.mikecollinge.com/267654/Victims-Charter</wfw:commentRss>

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