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<channel>
	<title>mike collinge - design / identity / art direction</title>
	<link>http://www.mikecollinge.com</link>
	<description>mike collinge - design / identity / art direction</description>
	<pubDate>Mon, 23 Apr 2012 04:57:34 +0000</pubDate>
	<generator>http://www.mikecollinge.com</generator>
	<language>en</language>
	
		
	<item>
		<title>DNA 21st (new)</title>
				
		<link>http://www.mikecollinge.com/DNA-21st-new</link>

		<comments>http://www.mikecollinge.com/following/mikecollinge.com/DNA-21st-new</comments>

		<pubDate>Mon, 23 Apr 2012 04:57:34 +0000</pubDate>

		<dc:creator>mike collinge - design / identity / art direction</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1833287</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/0/22810/1833287/DNA21st_web_01_b_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833287/DNA21st_web_01_b_o.jpg" data-mid="13999630"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833287/DNA21st_web_02_b_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833287/DNA21st_web_02_b_o.jpg" data-mid="13999632"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833287/DNA21st_web_03_b_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833287/DNA21st_web_03_b_o.jpg" data-mid="13999635"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833287/DNA21st_web_04_b_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833287/DNA21st_web_04_b_o.jpg" data-mid="13999637"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833287/DNA21st_web_06_b_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833287/DNA21st_web_06_b_o.jpg" data-mid="13999644"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833287/DNA21st_web_05_b_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833287/DNA21st_web_05_b_o.jpg" data-mid="13999639"  border="0" align="left"/&#62;</description>
		
		<excerpt></excerpt>

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	</item>
		
		
	<item>
		<title>"Sample" Poster</title>
				
		<link>http://www.mikecollinge.com/Sample-Poster</link>

		<comments>http://www.mikecollinge.com/following/mikecollinge.com/Sample-Poster</comments>

		<pubDate>Sat, 07 Apr 2012 01:04:14 +0000</pubDate>

		<dc:creator>mike collinge - design / identity / art direction</dc:creator>
		
		<category><![CDATA[Poster, Self Promotion]]></category>

		<guid isPermaLink="false">353837</guid>

		<description>A one colour A1 poster with examples of my work. A leave-behind for potential employers or clients. Created April 2010. 


&#60;img src="http://payload.cargocollective.com/1/0/22810/353837/SamplePoster_01_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353837/SamplePoster_01_o.jpg" data-mid="16193822"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/353837/SamplePoster_02_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353837/SamplePoster_02_o.jpg" data-mid="16193823"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/353837/SamplePoster_03_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353837/SamplePoster_03_o.jpg" data-mid="16193825"  border="0" align="left"/&#62;</description>
		
		<excerpt></excerpt>

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	</item>
		
		
	<item>
		<title>Personal portfolio</title>
				
		<link>http://www.mikecollinge.com/Personal-portfolio</link>

		<comments>http://www.mikecollinge.com/following/mikecollinge.com/Personal-portfolio</comments>

		<pubDate>Sat, 07 Apr 2012 01:03:58 +0000</pubDate>

		<dc:creator>mike collinge - design / identity / art direction</dc:creator>
		
		<category><![CDATA[Portfolio, Self Promotion]]></category>

		<guid isPermaLink="false">353839</guid>

		<description>The latest version of my printed portfolio. The cover is set in Mercury Display and is a hand-pulled screenprint on boxboard. Dimensions are slightly larger than a vinyl record cover.


&#60;img src="http://payload.cargocollective.com/1/0/22810/353839/Portfolio_2010_web_05_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353839/Portfolio_2010_web_05_o.jpg" data-mid="16193118"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/353839/Portfolio_2010_web_04_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353839/Portfolio_2010_web_04_o.jpg" data-mid="16193115"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/353839/Portfolio_2010_web_03_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353839/Portfolio_2010_web_03_o.jpg" data-mid="16193113"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/353839/Portfolio_2010_web_02_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353839/Portfolio_2010_web_02_o.jpg" data-mid="16193111"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/353839/Portfolio_2010_web_06_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353839/Portfolio_2010_web_06_o.jpg" data-mid="16193121"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/353839/Portfolio_2010_web_07_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353839/Portfolio_2010_web_07_o.jpg" data-mid="16193122"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/353839/Portfolio_2010_web_08_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353839/Portfolio_2010_web_08_o.jpg" data-mid="16193123"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/353839/Portfolio_2010_web_09_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353839/Portfolio_2010_web_09_o.jpg" data-mid="16193124"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/353839/Portfolio_2010_web_10_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353839/Portfolio_2010_web_10_o.jpg" data-mid="16193125"  border="0" align="left"/&#62;</description>
		
		<excerpt></excerpt>

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	</item>
		
		
	<item>
		<title>Hum (new)</title>
				
		<link>http://www.mikecollinge.com/Hum-new</link>

		<comments>http://www.mikecollinge.com/following/mikecollinge.com/Hum-new</comments>

		<pubDate>Fri, 06 Apr 2012 05:58:43 +0000</pubDate>

		<dc:creator>mike collinge - design / identity / art direction</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2561043</guid>

		<description>&#60;img src="http://payload13.cargocollective.com/1/0/22810/2561043/HumPackaging_01_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload13.cargocollective.com/1/0/22810/2561043/HumPackaging_01_o.jpg" data-mid="16110340"  border="0" align="left"/&#62;&#60;img src="http://payload13.cargocollective.com/1/0/22810/2561043/HumPackaging_02_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload13.cargocollective.com/1/0/22810/2561043/HumPackaging_02_o.jpg" data-mid="16110341"  border="0" align="left"/&#62;&#60;img src="http://payload13.cargocollective.com/1/0/22810/2561043/HumPackaging_03_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload13.cargocollective.com/1/0/22810/2561043/HumPackaging_03_o.jpg" data-mid="16110342"  border="0" align="left"/&#62;&#60;img src="http://payload13.cargocollective.com/1/0/22810/2561043/HumPackaging_04_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload13.cargocollective.com/1/0/22810/2561043/HumPackaging_04_o.jpg" data-mid="16110343"  border="0" align="left"/&#62;&#60;img src="http://payload13.cargocollective.com/1/0/22810/2561043/HumPackaging_05_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload13.cargocollective.com/1/0/22810/2561043/HumPackaging_05_o.jpg" data-mid="16110344"  border="0" align="left"/&#62;&#60;img src="http://payload13.cargocollective.com/1/0/22810/2561043/HumPackaging_06_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload13.cargocollective.com/1/0/22810/2561043/HumPackaging_06_o.jpg" data-mid="16110346"  border="0" align="left"/&#62;&#60;img src="http://payload13.cargocollective.com/1/0/22810/2561043/HumPackaging_08_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload13.cargocollective.com/1/0/22810/2561043/HumPackaging_08_o.jpg" data-mid="16110348"  border="0" align="left"/&#62;
Project completed at DNA</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

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	</item>
		
		
	<item>
		<title>TalentShop (new)</title>
				
		<link>http://www.mikecollinge.com/TalentShop-new</link>

		<comments>http://www.mikecollinge.com/following/mikecollinge.com/TalentShop-new</comments>

		<pubDate>Sun, 01 Apr 2012 13:18:16 +0000</pubDate>

		<dc:creator>mike collinge - design / identity / art direction</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1833295</guid>

		<description>TalentShop is new creative recruitment company. They describe themselves as talent matchmakers, matching the right talent, with the right agency or studio. They believe they can do this by really understanding their talent and clients on a personal level.

The concept behind the brand was in the intertwining of the 't' with the 's' to suggest the idea of partnerships or connections. This was placed in a rosette like form, in a sense, a seal. An elegant and bespoke mark that imbues a sense of the traditions of creativity and communication, but placed in a modern context.


&#60;img src="http://payload.cargocollective.com/1/0/22810/1833295/TalentShop_TS_05_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833295/TalentShop_TS_05_o.jpg" data-mid="15929565"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833295/TalentShop_TS_06_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833295/TalentShop_TS_06_o.jpg" data-mid="15929567"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833295/TalentShop_TS_07_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833295/TalentShop_TS_07_o.jpg" data-mid="15929568"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833295/TalentShop_TS_04_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833295/TalentShop_TS_04_o.jpg" data-mid="15929564"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833295/TalentShop_TS_02_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833295/TalentShop_TS_02_o.jpg" data-mid="15929562"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833295/TalentShop_TS_03b_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833295/TalentShop_TS_03b_o.jpg" data-mid="16165277"  border="0" align="left"/&#62;</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/0/22810/1833295/prt_1333874729.jpg" />

	</item>
		
		
	<item>
		<title>Save the Kiwi (new)</title>
				
		<link>http://www.mikecollinge.com/Save-the-Kiwi-new</link>

		<comments>http://www.mikecollinge.com/following/mikecollinge.com/Save-the-Kiwi-new</comments>

		<pubDate>Mon, 09 Jan 2012 10:15:41 +0000</pubDate>

		<dc:creator>mike collinge - design / identity / art direction</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1833293</guid>

		<description>Conceptual brand for the Save the Kiwi fund. Project not realised.


&#60;img src="http://payload.cargocollective.com/1/0/22810/1833293/STK_web_06_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833293/STK_web_06_o.jpg" data-mid="16658797"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833293/STK_web_07_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833293/STK_web_07_o.jpg" data-mid="16658798"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833293/STK_web_08_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833293/STK_web_08_o.jpg" data-mid="16658799"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833293/STK_web_09_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833293/STK_web_09_o.jpg" data-mid="16658800"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833293/STK_web_05_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833293/STK_web_05_o.jpg" data-mid="14493289"  border="0" align="left"/&#62;
Project completed at DNA</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/0/22810/1833293/prt_1327485501.jpg" />

	</item>
		
		
	<item>
		<title>Foot Science – Trade Stands</title>
				
		<link>http://www.mikecollinge.com/Foot-Science-Trade-Stands</link>

		<comments>http://www.mikecollinge.com/following/mikecollinge.com/Foot-Science-Trade-Stands</comments>

		<pubDate>Sat, 07 Jan 2012 05:20:42 +0000</pubDate>

		<dc:creator>mike collinge - design / identity / art direction</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2561064</guid>

		<description>&#60;img src="http://payload13.cargocollective.com/1/0/22810/2561064/FootScience_Tradestand_web_01_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload13.cargocollective.com/1/0/22810/2561064/FootScience_Tradestand_web_01_o.jpg" data-mid="13707427"  border="0" align="left"/&#62;&#60;img src="http://payload13.cargocollective.com/1/0/22810/2561064/FootScience_Tradestand_web_02_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload13.cargocollective.com/1/0/22810/2561064/FootScience_Tradestand_web_02_o.jpg" data-mid="13707430"  border="0" align="left"/&#62;&#60;img src="http://payload13.cargocollective.com/1/0/22810/2561064/FootScience_Tradestand_web_03_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload13.cargocollective.com/1/0/22810/2561064/FootScience_Tradestand_web_03_o.jpg" data-mid="13707434"  border="0" align="left"/&#62;&#60;img src="http://payload13.cargocollective.com/1/0/22810/2561064/FootScience_Tradestand_web_04_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload13.cargocollective.com/1/0/22810/2561064/FootScience_Tradestand_web_04_o.jpg" data-mid="13707437"  border="0" align="left"/&#62;
Project completed at DNA
Collaborators: Phil Dunstan-Brown</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload13.cargocollective.com/1/0/22810/2561064/prt_1334746937.jpg" />

	</item>
		
		
	<item>
		<title>Bosphorus (new)</title>
				
		<link>http://www.mikecollinge.com/Bosphorus-new</link>

		<comments>http://www.mikecollinge.com/following/mikecollinge.com/Bosphorus-new</comments>

		<pubDate>Sat, 07 Jan 2012 05:13:50 +0000</pubDate>

		<dc:creator>mike collinge - design / identity / art direction</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1833294</guid>

		<description>Bosphorus is a Business consulting company based in the United Kingdom. Their aim is to help companies become more proftable, efficient and sustainable.

The name Bosphorus was inspired by the Bosphorus Strait, a stretch of water that runs through Istanbul. Translated it means an Ox fording a river. From this a simple, yet charming Ox character was created to personify the brand. 

A reduced colour palette featuring just two colours, turquoise and charcoal, gives the brand strong  recognition. A series of icons and a three dimensional version of the Ox were created to give the brand a distinctive online presense.


&#60;img src="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_01_c_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_01_c_o.jpg" data-mid="15923838"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_02_c_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_02_c_o.jpg" data-mid="15923839"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_21_942.jpg" width="942" height="567" width_o="942" height_o="567" src_o="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_21_o.jpg" data-mid="16657799"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_22_942.jpg" width="942" height="567" width_o="942" height_o="567" src_o="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_22_o.jpg" data-mid="16657801"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_23_942.jpg" width="942" height="567" width_o="942" height_o="567" src_o="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_23_o.jpg" data-mid="16657804"  border="0" align="left"/&#62;
&#60;img src="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_08b_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_08b_o.jpg" data-mid="15924184"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_3b_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_3b_o.jpg" data-mid="15924183"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_07c_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_07c_o.jpg" data-mid="16165126"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_05b_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_05b_o.jpg" data-mid="15924661"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_20_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_20_o.jpg" data-mid="16163912"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_10_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_10_o.jpg" data-mid="15923849"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_11_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_11_o.jpg" data-mid="15923850"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_16_942.jpg" width="942" height="874" width_o="942" height_o="874" src_o="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_16_o.jpg" data-mid="16160850"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_09_b_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833294/Bosphorus_09_b_o.jpg" data-mid="13998742"  border="0" align="left"/&#62;</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/0/22810/1833294/prt_1334746437.jpg" />

	</item>
		
		
	<item>
		<title>ARA Wines (new)</title>
				
		<link>http://www.mikecollinge.com/ARA-Wines-new</link>

		<comments>http://www.mikecollinge.com/following/mikecollinge.com/ARA-Wines-new</comments>

		<pubDate>Sat, 07 Jan 2012 02:56:56 +0000</pubDate>

		<dc:creator>mike collinge - design / identity / art direction</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1833292</guid>

		<description>ARA Wines are the only single estate vineyard in New Zealand. Their distinctive wine making practice, mixing old world and new world techniques, ensures that the wines they produce are like no other. 

The overall objective was to tell the ARA story in a structured, informative way that would in turn create a desire for the wine ‘explorer’ to find out more and have a window into the ARA world.

The solution was defined around the proposition of “raw sophistication” a duality that speaks of the wine’s origins (raw) and who and where it is enjoyed (sophistication) and of the old and new. The “rawness” is expressed visually through the typography and the use of a custom slab stenciled typeface, ARA. A reduced colour palette, often simply black and white, along with a checkered grid system combines to bring a degree of sophistication to the communication. The checkered grid system, a prominent feature of the material, was inspired by the multiple stories and moments of truth that customers experience with the brand. Visually this placed the brand in a distinctly modern space, removing it from a traditional wine, or vineyard category.


&#60;img src="http://payload.cargocollective.com/1/0/22810/1833292/ARAWines_web_01_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833292/ARAWines_web_01_o.jpg" data-mid="14001801"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833292/ARAWines_web_02_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833292/ARAWines_web_02_o.jpg" data-mid="14001804"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833292/ARAWines_web_03_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833292/ARAWines_web_03_o.jpg" data-mid="14001808"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833292/ARAWines_web_04_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833292/ARAWines_web_04_o.jpg" data-mid="14001810"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833292/ARAWines_web_05_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833292/ARAWines_web_05_o.jpg" data-mid="14001815"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833292/ARAWines_web_06_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833292/ARAWines_web_06_o.jpg" data-mid="14001823"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833292/ARAWines_web_07_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833292/ARAWines_web_07_o.jpg" data-mid="14001825"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833292/ARAWines_web_08_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833292/ARAWines_web_08_o.jpg" data-mid="14001828"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833292/ARAWines_web_09_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833292/ARAWines_web_09_o.jpg" data-mid="14001831"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833292/ARAWines_web_10_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833292/ARAWines_web_10_o.jpg" data-mid="14001832"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/1833292/ARAWines_web_11_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/1833292/ARAWines_web_11_o.jpg" data-mid="14001835"  border="0" align="left"/&#62;
Project completed at DNA
Collaborators: Hannah Suvalko, Romain Perin</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/0/22810/1833292/prt_1327473786.jpg" />

	</item>
		
		
	<item>
		<title>NZ International Arts Festival</title>
				
		<link>http://www.mikecollinge.com/NZ-International-Arts-Festival</link>

		<comments>http://www.mikecollinge.com/following/mikecollinge.com/NZ-International-Arts-Festival</comments>

		<pubDate>Sat, 07 Jan 2012 02:56:29 +0000</pubDate>

		<dc:creator>mike collinge - design / identity / art direction</dc:creator>
		
		<category><![CDATA[Branding, Promotion, Arts]]></category>

		<guid isPermaLink="false">353996</guid>

		<description>The International Arts Festival is a biannual event and each time it is held it is re-branded - with the only constant being the inclusion of the Kiwi. The concept we put around the 06 brand was the idea of bringing colour into your life through culture. This was realised through the form of a colour swatch book which became the Kiwi’s tail which in turn informed the complete brand expression. The material required for the festival was vast - from buses and 30m billboards, to posters, programmes and airport walkways. 


&#60;img src="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_01_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_01_o.jpg" data-mid="16665307"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_02_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_02_o.jpg" data-mid="16665308"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_03_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_03_o.jpg" data-mid="16665309"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_04_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_04_o.jpg" data-mid="16665311"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_05_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_05_o.jpg" data-mid="16665312"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_06_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_06_o.jpg" data-mid="16665315"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_07_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_07_o.jpg" data-mid="16665318"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_08_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_08_o.jpg" data-mid="16665320"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_09_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_09_o.jpg" data-mid="16665321"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_10_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_10_o.jpg" data-mid="16665325"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_11_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_11_o.jpg" data-mid="16665329"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_12_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_12_o.jpg" data-mid="16665332"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_13_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_13_o.jpg" data-mid="16665335"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_14_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_14_o.jpg" data-mid="16665348"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_16_942.jpg" width="942" height="628" width_o="942" height_o="628" src_o="http://payload.cargocollective.com/1/0/22810/353996/IntArtsFest06_web_16_o.jpg" data-mid="16665359"  border="0" align="left"/&#62;
Collaborators: Tim Christie
</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/0/22810/353996/prt_1327486235.jpg" />

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